Website Copywriting for The Ballroom Course with Erica Marr
Gearing up to launch an all-new online dance course unlike any other, Travis and Erica Marr needed stand-out copy for the course website. In one day, we worked together to bring their bold vision to life with conversion-optimized website and lead magnet copy to boot. The result? Seven-hundred opt-ins (and counting) within the first few weeks of launch.
Deliverables included a copywriting day rate resulting in four pages of website copy.
In their words: “Erika was an absolute delight to work with and really brought our vision to life for the launch of our new business. We have a ton of passion and expertise for our products and services but struggled to craft a captivating story geared toward our target customers. Erika was extremely organized, quickly dove in to understand our business, and brought a ton of clarity and boldness to our brand—all in just one day. The feedback from customers has been extremely positive—with a high conversion rate and over 700 opt-ins in just the first few weeks. We are very picky about who we bring in to help us with projects, and we are very proud of the results with this one. We’ll definitely work with Erika again soon!”