Industry
B2B Enterprise SaaS 

Project Scope
eSignature Product Page Copy

DocuSign's eSignature page needed to speak to everyday business owners and teams, not just IT buyers comparing feature lists.

I benchmarked competitor and adjacent product pages, then rebuilt the hero and feature sections around the two things a buyer needs to believe before they'll sign up: speed and trust. 

DocuSign eSignature

Inter Italic
Inter Bold