free guide

Snag your FREE step-by-step guide to give your brand an effervescent pop of personality. Plus, get uber-useful copywriting tips delivered to your inbox bi-weekly.

Discover and define your brand voice in 3 easy steps

The 6 must-have brand messaging pillars every business owner must define before writing a single line of website copy. 

The exact steps you need to take your brand voice from run-of-the-mill to remarkable and keep your writing on-brand forever and always. 

How to cozy up with your ideal clients and write the words that make their heart sing… so that your bank account goes “cha-ching!

The 3 must-take steps to strike up a convo with your ideal clients.



I teach digital entrepreneurs and service providers like you how to develop whip-smart brand messaging strategies and website copy that magnetizes clients and closes sales the easy way: from behind your computer, without sleazy “grey area” tactics. 

As a website copywriter and educator, I’ve helped designers, coaches, event planners, podcast hosts, photographers, course creators, wellness entrepreneurs, and beyond take their brand messaging from “meh...” to amazing (and money-making). 

And I get it: writing about yourself can feel like plucking eyebrow hairs. But it doesn’t have to be painful. Get started the feel-good way with the free brand voice guide. 

Hey, I’m Erika 👋


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P.S. It's better than any "secret sauce" or breakthrough moment.

And find your own special something