I help creatives, creators, and coaches stand out and sell online with website copywriting and brand storytelling.



Let’s tell your story, superstar

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Made-to-order copy

Spend more time in your own zone of genius with website copywriting ticked off your to-do list.

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Ready-made templates

Speed up your DIY efforts with downloadable plug and play copywriting templates—coming soon.

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Free resources

Tips to improve your website copywriting, build a meaningful business, and live intentionally.

Erika Fitzgerald: Website copywriter and brand storyteller for small businesses.


Hi, I’m Erika.

A creative entrepreneur, website copywriter, world traveler, and unapologetic introvert dedicated to helping you find your voice and share your story with confidence. Around here, I champion for the creatives and creators with the courage to take the road less traveled.

Erika absolutely NAILED IT! Within a few days of launching my new website, I received a new lead who said I have ‘exactly what she’s looking for.’ What can I say? Working with Erika was one of the best decisions I made for my business!

Jenna Tracy, Wedding Planner, Jenna Tracy Events

Website copywriting for event planners
Hiring Erika was the absolute best decision for my business. She hit the ball out of the park on the first draft—all while making the entire experience seamless and fun. Working with her exceeded any and all expectations from beginning to end.

Jenna Renzo, Life and Business Coach, The Orange Principle

Erika Fitzgerald: Copywriting for Coaches
I looked at so many copywriters before making a decision. As soon as I found Erika, I knew she was the one. In the matter of a few hours, Erika honed in on what was most important to deliver a clear and concise message to my customers.

Laura Murray, Photographer and Founder of Spark & Bound

Copywriting for Laura Murray Photography
Working with Erika is a dream! A thoughtful listener and skilled copywriter, she masterfully turns ideas into strategic, well-crafted content. Through a thorough and streamlined process, she nailed the project on the first draft.

Tracy Frank, Creative Director, Frank Haus Design

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Not once have I ever questioned Erika's decision-making or approach to copywriting. She's my go-to writer ... and I’ve worked with dozens of writers over the years.

Roman Garcia, Marketing Strategist and Entrepreneur

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Erika is an excellent writer with a talent for crafting powerful stories that drive brand awareness, social sharing, and lead generation. On a personal note, Erika is one of the kindest people I know and an absolute joy to be around.

Sue Rosenstock, Marketing and Communications Strategist

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I wasn't entirely sure where to start with my website rebrand—but I'm so glad I started with Erika. She's an expert at translating your creative vision and voice into copy that genuinely represents you and resonates with your clients.

Marlena Tanner, Dietitian and Expressive Arts Counselor

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Erika has a gift for asking the right questions to get to the heart of what you want to convey in your copy. She took the time to learn about me and my business. Then, with clarity and warmth, she transformed my story into brand messaging I feel confident sharing with my audience.

Ruth Kent, Wellness Entrepreneur

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