5-minute writing tips — quick fixes you can implement in less time than it takes to microwave your 5-minute rice.
Behind-the-scenes stories from a corporate-girl-turned-digital-nomad-turned-self-employed-Oregon-copywriter who’s seen it all (including some weird Portland stuff).
Occasional updates about my offers — because as much as I’d love to write for free all day, I do have a mortgage to pay. And since you’re on the list, you’ll get some sweet discounts.
Throughout the year, you'll get:
...well, maybe sometimes, but only because I inherited the dry humor of a Brit who drinks tea and quietly judges bad headlines (like that one ^^).
Expect quick, fun-to-read tips that help you write sharper, more persuasive copy—for your website, your emails, and maybe even your dating profile... or wedding vows?!
The only marketing emails that won’t make you roll your eyes 🙄
Hey, I'm Erika
Who's writing this thing?
I started in marketing 15+ years ago—before influencers took over Instagram and ChatGPT started spinning word salads. I learned copy the old-fashioned way: by reading books and running split tests.
But at 36, I’m no dinosaur either. I grew up on the cusp of the Internet, writing HTML to make MySpace ✨sparkle✨.
These days, I’ve stepped back from social media to save my sanity. This newsletter is where I show up consistently.
Think of me as your cool aunt of Internet copywriting: a little wiser, but still fun to hang out with… and always in PJs by 8 p.m.
