Website design catches attention, copy keeps it—and you need both to win clients. If you’re on the prowl for a strategic and eye-catching website template, look no further than Tonic Site Shop. Take it from someone who’s tested pretty much every website builder out there (WordPress, Squarespace, Wix, and beyond), TONIC + Showit is a match made in creative heaven. TONIC templates are pinch-me-easy to customize and manage. No more crying into your flat LaCroix, okay?

...no one will know you used a template!

Meet TONIC: Simple yet stunning Showit templates


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So many templates go heavy on aesthetic. They look beautiful… but when you apply your branding, everything falls apart (speaking from experience 🥲). That's not the case with TONIC. 

They’re pinch-me-easy to customize for your brand 

Organic SEO, list-building, conversion... oh la la! TONIC websites hit every note. All of their Showit templates include the elements your site needs to succeed. 

They have oodles of strategy built-in 

Coming from a website copywriter who lives in Google Docs—if I can do it, you can do it. Showit’s drag-and-drop editor paired with TONIC’s clean designs is *chef’s kiss.*

They're uber user-friendly – for you and your website visitors 

Why I love Tonic Site Shop—and you will too

Before Showit + TONIC, I’d waste hours Googling how to add custom code for every website update. Now? This website—the one you're reading right now—took me:

→ 1 month to design and build myself 
→ Less than 1 hour to launch (on a Sunday afternoon )

...without late-night emails to a developer.

You can’t go wrong with any TONIC template, but my favorites include Fitzgerald, Valencia, and Aperol Spritz (appropriately named after my fav summer cocktail 🍊).

Not sure which one to pick? Let me know when you inquire about website copywriting, and I can point you in the right direction. I'd love to help you write copy for your new TONIC website template! 

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No code, no tears, no limits. Just pick a Tonic Site Shop design, customize it with your branding, add your website copy, launch it, and sit back with a cocktail (or mocktail) while the compliments roll in.

Your old website is already jealous

A curated stash of tools, templates, and goodies I’d share with a friend. All the best stuff with none of the useless fluff. 

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Writing your own website copy? Don’t start from scratch. Grab expert-crafted tools to help you write faster and better.

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Get website copy that fits like your favorite jeans: timeless, tailored, and finished with deep pockets (to hold all your money, ofc).

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I’ve implemented two of your tips already. Keep 'em coming. 

Such a good point. I never thought of it that way before!

Every other Tuesday, I send a short, value-packed note with copywriting tips, client-tested strategies, and behind-the-scenes insights from running an online business.

Sometimes it’s a copy teardown. Sometimes it’s a pep talk. Either way, it always has something to think about—and put into action.

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